Jurnal Apresiasi Ekonomi

e-Jurnal Apresiasi Ekonomi with registered number ISSN 2337-3997 (print) and ISSN 2613-9774 (Online) is peer review journal published byInstitut Teknologi dan Ilmu Sosial Khatulistiwa, Sumatera Barat. The journal is to disseminating research and conceptual article in the field of Management, Business and Entrepreneurship. The main topics that will be published in this journal are: 1. Development theory and application of management science; 2. Study of entrepreneurship and entrepreneurship development; 3. Development and research on applying the theory of business science 4. Community economic development. But the other relevant topics with is available. Journal published tree number in a year by Teknologi dan Ilmu Sosial Khatulistiwa, Sumatera Barat. Please read author guideline before submit article. e-Jurnal Apresiasi Ekonomi has been published continuously since 2013

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Vol 13, No 3 (2025)

Table of Contents

Articles

THE IMPACT OF LEADERSHIP PATTERNS, INCENTIVE PROVISION, AND WORK ENVIRONMENT ON EMPLOYEE PERFORMANCE AT INSTITUT ASIA MALANG
Risa Santoso
PDF
537-546
ANALYSIS OF THE EFFECT OF RISK AWARENESS AND FINANCIAL LITERACY ON FIRE INSURANCE OF MSME OWNERS IN KUALUH LEIDONG DISTRICT, LABURA REGENCY
Putri Wulandini Sagala, Yenni Samri Juliati Nasution, Andri Soemitra
PDF
547-559
ANALYSIS OF FACTORS THAT INFLUENCE TRUST ISSUE SOCIETY ON LIFE INSURANCE PRODUCTS
Salwa Hayati Harahap, Nurul Inayah, Muhammad Arif
PDF
560-565
IMPROVING PURCHASE DECISIONS BY OPTIMIZING MARKETING MIX BY MEDIATION BY CONSUMER TRUST: A STUDY ON SUKABUMI RETAIL CONSUMERS
Muh Abdul Aziz, Alhidayatullah Alhidayatullah, Muhammad Khairul Amal
PDF
566-578
THE IMPACT OF FEAR OF MISSING OUT ON OBSESSIVE-COMPULSIVE BUYING BEHAVIOR: EXPLORING THE ROLE OF BRAND PASSION (AMONG GENERATION Z IN PEKANBARU CITY)
Mohamad Iqbal, Awliya Afwa, Moniko Moniko
PDF
579-593
THE EFFECT OF KNOWLEDGE SHARING, INNOVATIVE BEHAVIOR AND ENTREPRENEURIAL ORIENTATION ON THE PERFORMANCE OF CULINARY INDUSTRY
Chichi Andriani, Yunia Wardi, Susi Evanita
PDF
594-601
ANALYSIS OF CONSUMER BEHAVIOR IN MAKING DECISIONS TO PURCHASE MPV CARS IN PEKANBARU CITY
Alif Rahman, Awliya Afwa
PDF
602-609
TAPPING INTO ENGAGEMENT: THE ROLE OF CONTENT STRATEGIES IN BOOSTING LOYALTY AND WORD-OF-MOUTH FOR E-WALLETS
Alya Hadijah Stephanie, Rifelly Dewi Astuti
PDF
610-625
INFLUENCE JOB TRAINING AND TRANSFORMATIONAL LEADERSHIP STYLE ON EMPLOYEE PERFORMANCE MEDIATED BY WORK ENGAGEMENT UD. Ony
Fitri Rezeki, Hamzah M Mardi Putra, Supriyanto Supriyanto, Dewi Kurniasih, Tri Ngudi Wiyatno
PDF
626-637
THE IMPACT OF PRICE AND FACILITIES ON EV PURCHASE INTENT THROUGH INNOVATIVE BEHAVIOR
Hironimus Hari Kurniawan, Agus Purnomo Sidi
PDF
638-648
“I FOLLOW YOU, I BECOME YOU”: THE INFLUENCE OF MICRO VS MEGA INFLUENCERS’ ATTRIBUTES AND FOLLOWER EMOTIONS ON TRANSFER OF EMOTIONAL ATTACHMENT AND PURCHASE INTENTION IN INDONESIA'S BEAUTY INDUSTRY
Florean Haya Soraya Azalia Erda, Rifelly Dewi Astuti
PDF
649-679
THE INFLUENCE OF PRODUCT INNOVATION AND SERVICE LEVEL AGREEMENTS ON B2B CUSTOMER SATISFACTION IN FORMING LOYALTY TO TELECOMMUNICATIONS PRODUCTS
Irawati Nawawi, Derriawan Derriawan, Lola Fitria Sari
PDF
677-695
THE MEDIATING ROLE OF CHATBOT INITIAL TRUST IN ENHANCING CUSTOMER LOYALTY, ENGAGEMENT, AND USAGE INTENTION
Luthfi Fakhri Ramadhan, Rifelly Dewi Astuti
PDF
696-707
ADOPTION OF E-WALLET TECHNOLOGY: ANALYZING INNOVATION DIFFUSION FACTORS
Resa Nurlaela Anwar, Cattleya Maharani Kusuma Putri
PDF
708-718
IMPROVING MARKETING PERFORMANCE THROUGH MARKET ORIENTATION AND ENTREPRENEURIAL ORIENTATION WITH PRODUCT INNOVATION AS AN INTERVENING VARIABLE
Tengku Putri Lindung Bulan, Rahmi Meutia
PDF
719-729
DOES SOCIAL MEDIA MARKETING DRIVE INDONESIAN CUSTOMER LOYALTY FOR ECO-BEAUTY PRODUCTS?
Nicholas Dwi Chandra, Karto Adiwijaya
PDF
730-745
THE RELATIONSHIP BETWEEN DEBT AND TOBACCO EXCISE TAX INCREASES WITH CIGARETTE COMPANY STOCK PRICES
Yulis Nurul Aini, Ludfi Djajanto, Rachma Bhakti Utami, Veri Hardinansyah Dja'far, Nilawati Fiernaningsih, Zubaidi Zubaidi
PDF (Bahasa Indonesia)
746-754
ETHICS, EXPERIENCE, AND GOVERNMENT PROCUREMENT OVERSIGHT: DISCIPLINE AND SATISFACTION AS MEDIATORS
Egi Kurniawan, Suhanda Suhanda
PDF
755-766
THE EFFECT OF DIGITAL LITERACY AND E-COMMERCE UTILIZATION ON MSME PERFORMANCE IN BATAM CITY
Hendri Herman, Muhammad Fadli Luran
PDF
767-773